602

A rebrand of a legacy skate company, 602 is built on the idea of “Crossing the Line”—reflecting skateboarding’s roots in pushing past physical, social, and creative boundaries. What was once seen as restriction becomes expression, connecting skate culture with streetwear and art.
The project showcases a refreshed brand system across social media, apparel, stickers, posters, and shopping bags, bringing new life to the brand for a modern audience.